We are a small company founded on a simple idea and a shoestring budget. This started as a vision, then a conversation in a church pew, followed by a summer evening’s discussion with friends in my backyard over pizza and salad. And here we are.
Many, when first asked to make a choice of any kind, respond with ‘What’s in it for me?’ By simply substituting “Him” for “me”, our mission is to ask a different question. In I Corinthians 8:6 it reads, “But we know that there is only one God, the Father, who created everything, and we live for him. And there is only one Lord, Jesus Christ, through whom God made everything and through whom we have been given life.” (NLT)
Because we live for Him and not ourselves, we choose to ask this question instead…WHAT’S IN IT FOR HIM? Each choice we make is an opportunity to honor the God we serve. If more people actively made choices by first asking this simple question, we are convinced that our attitudes, actions, relationships, church communities, and every aspect of our faith and lives would align more closely with God’s.
As a ministry, we strive to honor God. As a blessing to others, we are committed to giving 10% of all net profits to Christian and/or charitable organizations. Each time you purchase any item from us, you can feel good knowing that a portion of your money will go to actively help others.
The bracelets you’ve seen and heard so much about are to help get this simple message across. RED is for the blood of Jesus that cleanses us, making us WHITE as snow. When worn, or seen, these bracelets will challenge you to ask a different question. As we grow, other clothing items will be added so please bookmark this site and check back often.
Thanks for visiting our site and supporting our efforts. God’s blessings to you.
Dr. Glen A. Villanueva
CEO and Co-founder